How to Add A/B testing to a Tree

  • Updated
  • One of the most important capabilities of any online sales system is the ability to A/B test different offers and messages.

    This can be extremely useful for sales-oriented Contact Centers, as agents can be presented with different offers to try, and managers can see which offers are gaining the most traction. Zingtree offers an easy way to do this sort of testing with your decision tree-based scripts.

    The key is to use Logic Nodes, and the A/B Test option, like so:

    The A/B Test Demo in the Zingtree Gallery shows a simple example tree.

    Step by step:

    1. Create a new Logic Node.
    2. Select the A/B test option.
    3. In the Logic Node, add the nodes that you want randomly selected.
    4. Click Save when finished.
    5. Link a button from any other node to this new A/B test node to start your test.

  • One of the most important capabilities of any online sales system is the ability to A/B test different offers and messages.

    This can be extremely useful for sales-oriented Contact Centers, as agents can be presented with different offers to try, and managers can see which offers are gaining the most traction. Zingtree offers an easy way to do this sort of testing with your decision tree-based scripts.

    The key is to use Logic Nodes, and the A/B Test option, like so:

    2022-04-11_12-58-06.png

    The A/B Test Demo in the Zingtree Gallery shows a simple example tree.

    Step by step:

    1. Create a new Logic Node.
    2. Select the A/B test option from the dropdown menu.
    3. In the Logic Node, add the nodes that you want randomly selected using the Add Logic Expression button and the dropdown menus.
    4. Link a button from any other node to this new A/B test node to start your test.

  • Throughout 2022 Zingtree will be upgrading customers to our new faster and more modern user experience! Here's how to tell which experience your Zingtree Authors are currently using.

    Log in to your Zingtree Author account and navigate to My Trees. How does your current My Trees page look?

    Zingtree Classic

    2022-02-25_12-24-51.png

    New User Experience

    mceclip0.png

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